Here's how to turbocharge your BDC department in 2020
It’s 2020, and we’re in a recession. If anything, this year will be a tough one for auto sales. If you’re a dealership owner or sales manager you’re probably looking through all your options to get sales up and running again, even with the possibility of your showroom being closed. …
How to immediately convert 7 out of 10 auto leads.
In my day to day work, I talk to a lot of auto dealership GMs and SMs... They tell me that they typically are able to get 1 out of 10 auto leads into the showroom for an appointment. And their superstar car salespeople sell the car ? 9 out …
Here's how to make your BDC team even more effective
The biggest downside of having a BDC is the fixed cost. Fixed costs can include property taxes, rent, salaries and the cost of benefits for non-sales and management personnel. However, when executed well, a BDC works beautifully and will be a source of long term revenue for your auto dealership. …
Bitesize CEO Jess Lee on AutoConverse
LIVE WED AUG 12. Apple Vertical Cinema, SMS Marketing in Auto Retail, and the Fate of Cars in Cities Watch Jess talk about SMS and the future of sales right here Many thanks to Hosts Jay Wertzberger and Ryan Gerardi
Free Texting Opt-In Messages
Most car salespeople swear by text messaging. And if they aren’t using it much yet, they ask us about how to do it in a compliant way. We’ve seen salespeople do 1 of 2 ways: 1) Ask for opt-in up front 2) Provide instructions for opt-out If you are sending …
The GDP dropped 32.9% in Q2 of this year. Any business alive right now needs excellence. Sometimes my dealer friends tell me: “We have 10 min average lead response time. It's pretty good” Compared to the 45 min response time for an average dealer, 10 minutes is a pretty good …
Is COVID letting you sell more cars without stocking more inventory?
I read Dale Pollak ’s “Like I see it” every week. This week he wrote about how dealers proved you don’t need to stock more inventory to sell more cars. I have heard this from my customers and wondered: What could be the long term potential of this? Dale says …